B2B Lead Management: Validating Emails Before Sending, Importing in Bulk
Fewer bounces, and import cycles that no longer take days of spreadsheet work.
Fewer bounces
Email validated before every send
Automated
Import and export that took days of spreadsheet work
The problem
A sales organisation worked from large account and contact lists. Import and export cycles took days of spreadsheet work, and emails that bounced hurt campaigns.
Before and after
Days of spreadsheets
- Import and export cycles took days of spreadsheet work
- Emails that bounced hurt campaigns
Automated
- Import and export automated
- Email addresses validated before every send
What we built
Django platform
A modern admin, background job processing and geospatial account data in PostGIS.
Email validation
Serverless validation before every send, with campaigns sent through Amazon SES.
Import and export
Large-scale import and export, automated.
How a list moves through the platform
Import
Large account and contact lists are imported in bulk, with background jobs doing the heavy work.
Validate
Serverless email validation checks every address before it is used.
Send
Campaigns go out through Amazon SES.
Export
Large-scale export gets the data back out when it is needed.
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